Creativity is changing trends in the fashion industry. Designers are focusing not just on clothes but the accessories that go with them. This is drawing in huge profits especially with the introduction of the branding concept. The Zephyr snapbacks are an example of how cap branding is transforming the fashion trends.
Each culture has its own way of dressing and fashion standards. This includes accompanying ornaments like caps and hats. The cap has a story to tell in terms of the fashion preferences of the wearer and has gained designer attention.
Particularly the sports and music industries are keen on establishing a fashion mark in this generation. Branding is perhaps their best bet. As such branded clothing like T-shirts and caps are the fashion within these industries. And so in the world of music or sport today it is fashionable to put on a branded cap or T-shirt.
This is a million dollar business and still growing. It is not uncommon to see leagues releasing a clothe line consisting of branded caps and shirts to match. These have team signatures like player names and team logos. These are distributed and sold in clothing stores and are quite trendy.
Perhaps a branded cap remains one of the most fashionable accessories to add to the wardrobe. This gear can be worn by young and old alike. It can also be put on by all gender and equally worn by the great and simple as well.
The cap is an all round addition capable of being worn as casual or official attire. While this is branded the wearer is able to make a particular public statement in terms of their fashion preference and perhaps their worth. For instance one putting on the zephyr snapbacks sends out a certain fashion statement. Additionally such a person can be assigned a certain social class. The trendier the head gear the more costly it gets.
You must be logged in to post a comment.